Marketing
Web forms and website chat
Capture leads from your website with forms and live chat.
Last reviewed October 3, 2026
Create a web form
- 1Open Marketing > Web forms and select New form.
- 2Add fields and choose who new leads are assigned to.
- 3Copy the embed code into your website, or share the hosted form page.
- 4Optionally map a form to create a help desk ticket instead of a lead.
Website chat
- 1Turn on chat in the chat settings and copy the widget code to your site.
- 2Answer visitors from Conversations.
- 3Convert a chat to a ticket when it needs follow-up.
The Lead capture report shows submissions and sources. Each submission records where the visitor came from.