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Industry templates

Templates add pipeline stages, custom fields, lead sources, suggested tags and a starter report for your industry. They never delete anything.

Last reviewed October 4, 2026

Templates give you a head start for your type of business: General, Professional services, Agencies, SaaS, Real estate, Home services and Nonprofit.

What a template adds

  • Pipeline stages named for your industry, plus Won and Lost.
  • Custom fields such as Budget or Service line (Starter and above).
  • Lead sources such as Referral or Website (Starter and above).
  • Suggested tags to use on contacts and deals.
  • A starter report for your dashboard (Growth and above).

Preview, then apply

  1. 1Open the setup wizard and go to First pipeline.
  2. 2Choose an industry. A preview lists exactly what will be added.
  3. 3Select Apply template.

Safe to repeat

  • Applying a template never deletes or changes your existing records.
  • Anything you already have with the same name is skipped, so applying twice adds nothing new.
  • If your plan allows another pipeline, the template creates one. If you are at your pipeline limit, new stages are added to your main pipeline instead.
  • Only admins can apply templates.

Answers come only from our help articles.